Summary Purpose:  This paper explores the factors influencing willingness to pay for sustainable technologies in some hospitality industry facilities, particularly hotels. Design, methodology, approach: for this study was used quantitative analysis of the results obtained through a survey conducted …

The purpose of this dissertation is to document research conducted at The Hague University of Applied Sciences on the topic of environmental education in secondary schools in the Netherlands. As pointed out by the United Nations in 1977, environmental education is necessary to further sustainability. …

The Development Assistance Committee (DAC) of the Organisation for Economic Co-operation and Development (OECD) accepted a proposal to include the World Tourism Organization (UNWTO) on the list of international organizations eligible to receive official development assistance (ODA). UNWTO’s inclusion …

The overriding purpose of the thesis research is to develop new design concepts for improved and sustainable asphalt mixes. To accomplish this goal, it became necessary to reach some prerequisite goals. Determining what a sustainable asphalt means, and how that ideal is connected with the field of asphalt …

The current Western Economy can be described as an experience economy which is focused on creating unique experiences for consumers. When emotional value is added to the experience of a product or service, consumers are willing to pay a higher price for these types of experiences than for products without …

This strategic marketing report is written for the 20Duurzaam20 foundation and bouAd Adviesgroep. The 20Duurzaam20 foundation is an initiative founded by entrepreneurs situated in the community of Katwijk. The foundation strives to accomplish the reduction of energy use by twenty percent or to replace …

Decos Mobile Solutions BV is one of the subsidiaries of Decos Technology Group, located in Noordwijk, The Netherlands. Decos Mobile Solutions BV offers a fleet management system called ‘Cartracker’. These systems, in the form of black boxes (hardware), are installed in vehicles of organizational fleets. …

The EU funded research project BENTHIS has produced a large amount of knowledge and insights on the effects of bottom impacting fisheries on benthic ecosystems. Therefore the Good Fish Foundation wanted to know how and to what extent the knowledge of the BENTHIS project could change the Common Assessment …

Since its invention, synthetic plastic has been used increasingly in everyday life. Many industries make use of this easily shaped product, mainly for packaging purposes. In addition, many products such as shower gels, scrubs, and other personal care products contain micro plastic particles. The increasing …

This thesis gives an overview about how YCall (a VoIP App) can be positioned in the Dutch market. This positioning helps to minimalize information overload in the mind of consumer, and thereby leaving a clear impression and message about the product and brand. Thus, by designing the most suitable market …