This thesis explores the development of an interactive digital brand platform for TRIMM, a B2B digital marketing agency. The main problem of the assignment was the lack of a centralized, unified and user-friendly system for accessing brand guidelines and assets. This led to inconsistency in branding …

This research justification discusses how YourSurprise, a personalised gift company, can improve its paid social media performance by implementing more efficient messaging and content formats. The business has historically concentrated on campaigns that increase conversions, but it is currently moving …

Image it is 2100 and half of the Netherlands has flooded. How will such a disaster influence how we see ourselves and our society and result in new design principles for the much-needed new cities? By combining several sources (e.g. the WUR and PBL future scenario's) and based on his view on the newly …

‘Makers Block, from craft to consumer in M4H district.’ The design of Makers Block connects the makers workplace with housing along three lines: living adjacent to making, living with making and living next to making. This happens on top of a double high plinth with studios in an ensemble of buildings, …

The route along the Eems, the river flowing outwards from the old water- and city gate of Amersfoort, has become a new destination within the city, with a cultural and commercial center, makers places and transformed old factories. To continue this route, the site of a waste collecting plant is opened …

This research investigates the absence of automation in the accounting process for SumUp’s Cash Advance service and evaluates whether automation is a feasible, beneficial, and strategic solution. The process, which was initially observed to be fully manual, raised concerns regarding operational inefficiency, …

Diatoms are essential in the aquatic ecosystem, especially in estuary systems like the Scheldt Estuary, in which centric diatoms are the dominant phytoplankton and serve as an important food resource for upper trophic levels. The understanding of the population dynamics is therefore an essential element …

This research has proved that the implementation of a Modular Connection System (MCS1) for the “WET CELL” project is not only possible but also promising, as it successfully demonstrates how modularity, circularity, and material reusability can be achieved through the optimal design and material selection. …

Vlissingen is turning into an unattractive student city with an increasing student outflow due to several factors like the ‘Wet Internationalisering in Balans’ (a national policy affecting international education), few educational institutions, limited variety of study programs, limited nightlife and …

This research justification examines how Medisol, a leading European AED distributor, can enhance its visibility, credibility, and sales among end-users in Czechia. This is a market where awareness of defibrillators exists but adoption remains limited. Using a mixed-methods approach, including interviews, …