The „Ageing of Europe‟ phenomenon is related to a higher life expectancy of European inhabitants as well as to decreasing fertility and mortality rates. Those developments affect small and medium sized enterprises (SMEs) because the number of older workers in SMEs is increasing too. Our research investigates …

The Second World War, legislative changes, and on-going globalisation are some of the causes that diminished the reach of the German language in the Netherlands. Duitsland Instituut Amsterdam studied the current state of the use of the German language and found that research participants had ‘no-connection’ …

In response to globalisation and internationalisation of both higher education and the job market, The Hague University of Applied Sciences (THUAS) has seen a considerable increase in English-medium courses, i.e. non-language subjects taught through English. Internationally, the rise of English-medium …

The power of the European Union’s language policy is limited, since it runs its policy based on the principle of subsidiarity. However, this does not mean the EU cannot exert pressure on the member states and thus, influence national language policies. As European countries increasingly focus on the …

The focus of the present study is the extent to which an internship or study abroad contributes to students’ development of international competencies, such as interpersonal and intercultural competencies, foreign language skills, and international academic and professional competencies.

Linguistadores ,headquartered in the Netherlands is a young start up company that started its business in February 2012. Via its web site customers can learn foreign languages. Instead of sitting in a classroom, users have the opportunity to learn languages online in their preferred environment and whenever …

With regard to the increasing global competition for highly-skilled labour, the group of mobile international students is becoming more and more prominent in the considerations of national policy-makers. One concrete idea is to develop policies in order to bind international students and foreign knowledge workers …

For a few years now, Holland Casino has struggled for financial survival of the ongoing economic crisis. The financial situation is bad and there are no signs of improvement in the near future. The flow of foreign visitors is declining, and to achieve a reversal of this process a new marketing strategy …

This article takes the 3rd Global Survey Report of the International Association of Universities (IAU) as a starting point. The results of this worldwide survey were published in September 2010. The article discusses four questions from the survey that include internationalisation at Home (IaH) and internationalisation …

This paper was written in order to come up with the solutions for the marketing strategies of the international department of the departments of Haute-Vienne and Creuse of The Banque Populaire Centre Atlantique. In the primary research, a major problem was defined and the central and sub-questions were …