This thesis intends to find out how CityFilm can export its concept successfully in order to enter a new market. CityFilm is a small Dutch media marketing company that successfully creates promotional destination videos of cities, presenting them worldwide to the wealthy customer through professional …

Zwolle is a fast growing city, surrounded by the “IJssel” and “Zwarte Water”. Staatsbosbeheer wants to investigate what types of recreation are offered in its areas and what the recreational demand of these visitors is. To analyze an area and what kind of recreation facilities are available, Staatsbosbeheer …