Bulgaria has been trying to catch up with fellow Western European countries since its admission in the EU. However, issues from the transition crisis since 1989 persist to the present day. The country has suffered in many forms from the rapid change from a communist regime to a democratic sovereign state. …

This study is conducted in order to recommend companies within the technological industry in which circumstances in-store product demonstrations are most beneficial to use. This recommendation is obtained through examining the uses and effects of in-store product demonstrations on the purchase behaviour …

This paper concerns the use of a digital work style among urban employees, a way of working in which people are enabled to work independently, wherever and whenever, and to cooperate virtually, using digital tools in their work processes. The findings of this study are discussed in light of the company's …