The objective is to describe the German horse feed market and its developments and to investigate what the change in legislation means to production, packaging and marketing processes for feed manufacturers and therefore what manufacturer’s problems with the new legislation are. Furthermore it has to …

To know which cow is needed in the future, there are different things you need to know. The current situation on the market is needed, which cows do the farmers have at this moment and on which parts is the focus of the farmer for breeding the next generation of cows and also what are the trend s in …

Een hernieuwd onderzoek is uitgevoerd onder abonnees en lezers van De Paardenkrant en het tijdschrift Bit naar de kenmerken, het leesgedrag en de mate van tevredenheid van beide groepen. De gegevens zijn verzameld om te beoordelen welke marketingstrategie het meest van toepassing is op De Paardenkrant …

De Nieuwe Ronde has been subjected in the last five years to serious aging among its members and together with possible member expansion wants to find out how the profile of potential new consumers looks like. This is essential to improve the relation of demand and supply and with that strengthen the …

Zwolle is a fast growing city, surrounded by the “IJssel” and “Zwarte Water”. Staatsbosbeheer wants to investigate what types of recreation are offered in its areas and what the recreational demand of these visitors is. To analyze an area and what kind of recreation facilities are available, Staatsbosbeheer …

This report is written for the plywood manufacturer Allin SAS in Le Vanneau, France, as a final thesis. The thesis is a part of the bachelor “International Timber Trade” at Hogeschool van Hall Larenstein. The goal of the research is to create a clearer view of the market for Bruynzeel Hechthout in the …

The head office of Stiho B.V. decided to make their organization stronger. Now the product specialists of the northern region are spread over two establishments, this results in a longer communication time between the salesmen of the two establishments. Because the specialists are not in the same office …