The Museum Volkenkunde (National Museum of Ethnology) in Leiden is a museum about people and their cultures. The museum’s activities consist of permanent exhibitions of objects from eight different cultural areas around the world as well as small and large temporary exhibitions. To attract visitors to …

Over the years the industrial production was transformed by steam power in the 19th century, by electricity in the early 20th century, and by automation in the 1970s (Lorenz, et al., 2015). Today’s society is on the verge of the fourth industrial revolution, the Smart Industry. The impact of the Smart …

This thesis is written for ‘Theater aan de Schie’ to determine which measures they should take to generate more revenue from the rental of the theater. This research provides insight into how companies find a location and which criteria they find important. This thesis used the Marketing RaDaR of Nate …

The Palace hotel Zandvoort is a 4-star hotel situated at the boulevard of Zandvoort which is one of the most popular beaches in the Netherlands. The main problem for the Palace hotel are the bad online reviews. The purpose is to investigate what people are expecting from the Palace hotel. The main …

This is a thesis written for the owners of Zomerliefde. Zomerliefde is a wine especially for festivals. The wine is available in a plastic bottle, so at festivals the wine can be sold by bottle. This report and research has been executed, because Zomerliefde is a new company that wants to know how they …

Introduction This thesis examines the effectiveness of marketing strategies and marketing activities, commissioned by Crossphase. Crossphase is active on a business-to-business (B2B) market and focuses on Fortune 500 companies. The use of cold-calling is a strenuous and often lenghty sales process which …

The Openluchtmuseum in Arnhem has been around for a hundred years sharing experience and promoting the cultural heritage of the Netherlands. The museum has primarily been sharing and promoting only with the Dutch market but has now grown enough in visitor numbers and revenue to focus on a new customer …

​Het doel van dit onderzoek is om te achterhalen of de Zuid-Afrikaanse media op hetzelfde punt is gekomen als de politiek in het land met een hoge vertegenwoordiging van vrouwen. Om dit te onderzoeken wordt gekeken naar de berichtgeving over de twee mogelijke vrouwelijke presidentskandidaten rond de …

Recently, the Inverness, Ross and Skye forest district has had multiple occasions of wind damage in their forests. Because these were unpredicted and costly events, the model used to predict wind damage, ForestGALES, was analysed. Both input and output of the model were closely examined to discover why …

This research, commissioned by Fox-IT, is focused on the development of a new concept in cybersecurity event monitoring to improve the detection capabilities of the CTM Endpoint Module. Additional background information of Fox-IT is provided in Chapter 2. The description of the research assignment and …