In a lifelong learning society students need to deal with the responsibility to give their learning path direction, find motivation, and prove what they have learned. What pedagogics and what kind of didactic structure do you need to bring this about in higher education? What does it mean for …

The goal of this paper is to present the emergence of a new cooperative model for sustainable regional development through social enterprise, rooted in a historical context of societal change in the Netherlands. Our case study is the Gebiedscoöperatie Westerkwartier (GCW), a large-scale area and integrated …

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Blog in het kader van het onderzoeksproject ‘The Network is the Message‘ Met dit onderzoek willen Hogeschool Rotterdam en Hogeschool Utrecht een antwoord geven op de vraag: “Hoe kan de effectiviteit van communicatie in online sociale netwerken worden beoordeeld en verbeterd?” In deze blog: Dit blog …

Twitter timelines are increasingly populated with brand tweets that are linked to public events, a practice that is also known as real-time marketing (RTM). In two studies, we examine whether RTM is an effective strategy to boost sharing behavior, and if so, what event- and content-related characteristics …

There is a growing number of eHealth interventions aiming at enhancing lifestyle to address obesity. However, the existing interventions do not take the emotional aspects of obesity into account. Forty percent of the overweight population is an emotional eater. Emotional eaters gain weight because of …

The prediction of the running injuries based on selfreported training data on load is difficult. At present, coaches and researchers have no validated system to predict if a runner has an increased risk of injuries. We aim to develop an algorithm to predict the increase of the risk of a runner to sustain …

This thesis is written for ‘Theater aan de Schie’ to determine which measures they should take to generate more revenue from the rental of the theater. This research provides insight into how companies find a location and which criteria they find important. This thesis used the Marketing RaDaR of Nate …

Het onderzoek Hoezo Anders kijkt naar de sociale media van Stichting Hoezo Anders, een stichting voor jongeren met een niet-zichtbare beperking of chronische ziekte. Stichting Hoezo Anders wil de jongeren in Nederland met een niet-zichtbare beperking of chronische ziekte helpen bij het bereiken van hun …

Blog in het kader van het onderzoeksproject ‘The Network is the Message‘ Met dit onderzoek willen Hogeschool Rotterdam en Hogeschool Utrecht een antwoord geven op de vraag: “Hoe kan de effectiviteit van communicatie in online sociale netwerken worden beoordeeld en verbeterd?” In deze blog: Zoals …