The next generation fulfilment centres are large logistic properties that respond to the growth of business to consumer e-commerce. To respond appropriately, these custom-made properties have to provide an optimal environment aligned to the e-retail strategy to generate as much productivity, cost reduction …

According to several authors, such as Bunner-Sperdin and Peters (2009), Ogorman (2010) and Hokkeling and Mar (2012), hospitality can be defined as an interpersonal exchange, in which the host wants to give the best experience, whereby the physical, spiritual, emotional and social well-being of the patient …

Pepperminds is an organization which works with a large amount of young employees. Especially the last two years Pepperminds knew a large degrease of these employees. 284 employees have stopped working for Pepperminds over the last two years. Because of this degrease, Pepperminds wishes to gain insights …

This study is commissioned by OCLC to research the interest of customers of OCLC in hosted services. OCLC is a worldwide organisation that provides software and services to libraries in 170 countries. Libraries use these management systems to optimize their workflow. OCLC endeavours to satisfy the needs …

The loss of biodiversity is a worldwide problem caused by over exploitation of natural resources, pollution, introduction of invasive species and other problems, human induced. The Netherlands is working on strengthening its natural environment boosting social and economic wellbeing. In Southwest Drenthe, …

Streekbox is an organisation in delivering fresh food meal kits, which is still a developing organisation. The brand value of Streekbox is: “we connect people with local and healthy products”. Within the organisation, there was no focus on the Customer Journey. The organisation wants to map its Customer …

This report provides an analysis and evaluation of a survey into how stakeholders (employees and customers) of Exact can be activated to become ambassadors on social media. Exact wants to obtain insight in how internal and external stakeholders can have more engagement on how Exact presents itself to …

Introduction This report presents a conducted customer satisfaction research commissioned by Holiday Inn Leiden. The contractor wanted to know whether if the expectations of the Leisure-guests relate well on the final experiences. Holiday Inn Leiden was interested to conduct a research among the group …

To graduate this year as a marketing professional each student has to complete a thesis about a relevant subject. Van der Valk Hotel Leiden, the mandator, requires a customer satisfaction survey to discover how satisfied their business guests are. Van der Valk Hotel Leiden is a beautiful and luxurious …

Kasteel Oud-Poelgeest is an estate which consists of two different buildings, one of them is a castle and the other one is the coach house. It is a congress-hotel, with 15 meeting rooms and 45 hotel rooms. The director of Kasteel Oud-Poelgeest finds it really important to focus on the guest to see what …