This dissertation is focused on the relations between the European Union and the Russian Federation in light of the recent developments in Ukraine. The research provides evidence on the relations between these parties, keeping the dissolution of the Soviet Union in mind. It looks at various theories …

Over a period of 5 years (2006-2010) there was an increase of more than 600% in performed hip arthroscopies. During hip arthroscopy a perineal post is placed between the legs, to counter the generated pulling force and to make sure the patient stays in position. Due to this dislocation procedure several …

This thesis gives an overview about how YCall (a VoIP App) can be positioned in the Dutch market. This positioning helps to minimalize information overload in the mind of consumer, and thereby leaving a clear impression and message about the product and brand. Thus, by designing the most suitable market …

The research of this report revolves around the question: ‘due to what reasons do Dutch consumers buy a PlayStation 4 or Xbox One, and how is this decision affected by strategies used by Sony and Microsoft?’ This research was conducted to find out how these two companies defend their positions in the …

Researchers have long argued about the existence of the universal consumer trend escapism since it is believed that the trend has a positive influence on the entertainment industry, and thus the cinema industry, during the recession. As a result, the cinema industry is believed to be recession-proof, …

Casamona International is a small real estate office located in Barcelona, Spain. Casamona International is known for their offerings in the market as ‘’unique and different’’. However, the company failed to attract Dutch customers and therefore this marketing plan was written to attract new clients …

This report provides information about the commercial relations between three important European states: The Netherlands, Germany and Poland. The triangular relations of these states is researched with the next question in mind: What are the consequences of increasing German-Polish commercial relations, …

Optical Coherence Tomography (OCT) is an imaging technique for collecting depth resolved information in human tissue based on an interferometer. With an imaging depth of between 1 and 2 mm, OCT is only used to investigate (near) surfaces. But with an axial (depth) resolution of between 2 and 10 μm, and …

The ever changing world of Internet has transformed traditional marketing and companies since the start of the World Wide Web. Every day billions of people around the world use the Internet for entertainment, shopping, search, social purposes, and much more. This behaviour is changing the way companies …

IKEA stores around the world are part of the IKEA franchise, the franchisor of which is called Inter IKEA Systems B.V. All IKEA stores need to fulfill mandatory requirements set up by Inter IKEA Systems B.V., such as which services to offer customers, one of these mandatory services is the picking with …