The following research justification report shows how Secad can implement a Digital marketing plan to gain new customers, nurture the relationship with the existing customers, increase brand awareness and brand reputation. Building and nurturing brand awareness and brand reputation is vital for the …

The following research justification focuses on the potential of Be Event Group to find and retain returning customers. As the company has experienced a transition period during Covid, it has now changed its strategy to a differentiation strategy, while also looking to change its customer base towards …

The objective of this study is to understand the effect of the presence of dieting pills on social media on the mental health, particularly body image and eating disorders, of women between 15 and 24 years old who are living in the Netherlands. The effect on women was chosen to investigate since this …

Het doel van dit rapport is om te onderzoeken wat de rol van social media is bij de beeldvorming over de Nederlandse melkveesector. Daarbij of individuele melkveehouders zelf kunnen bijdragen aan een betere beeldvorming over de melkveesctor door zelf op social media te gaan. Om dit te beantwoorden is …

The technological change during the last years changed the way of working in many industries. The use of online marketing became more important because many people can be reached effectively, independent of the place and time of destination. Sweden is a developed and forward-looking country where 96% …

Evidence-based practice (EBP) is the integration of the current best evidence, with clinical expertise and patient values in the decision making about the care of individual patients. This concept has been widely adopted by the profession of physiotherapy. The application and practice of EBP by physiotherapists …

The following research justification report shows to which extent The Garage Innovation Studio needs to adapt its operations to make it a more appealing and viable replacement option for HZ students going on their minor, internship, or apprenticeship. Meeting the expectations and satisfying the needs …

Limacon is a marketing agency that provides services in marketing, sales, event management and business digitalization. The company consists of 21 employees, 5 of which are the managers of the five main departments of the company – marketing, sales, events, web and administration. The target customers …

This assignment focuses on PanArt, a communication and marketing agency located in Rhoon, Netherlands. The company provides full-service packages to its customers. At this point in time the company operates without the use of a marketing plan in a fast-paced work environment. Consequently, PanArt’s marketing …

This research was carried out as part of the intern’s final graduation internship for the study program International Business at HZ University of Applied Sciences. The internship began on the 8th of February 2021 and ended on the 18th of June 2021. The internship was carried out at Medisol B.V. where …