The purpose of this research is to analyse how culture influences online advertisement by comparing the Netherlands and Spain. Online advertisement holds significant importance in the international market sector. The use of online advertisement has increased the past years and has become a vital promotion …

Our planet’s ecology and society are on a collision course, which manifests due to a contradiction in the assumptions of unlimited material growth fueling the linear economic paradigm. Our closed planetary ecosystem imposes confined amounts of space and a finite extent of resources upon its inhabitants. …

The following research aims to determine the factors that influence the degree of the participation of women in the military in NATO member states. Segal’s theoretical model was chosen to determine the factors as it, unlike other theories that explain women’s participation in the military, provides an …

Immense beyond imagination, the untamed rainforests of western New Guinea represent a biodiversity hotspot, home to several unique species of flora and fauna. The territory’s astonishing beauty and diversity is underpinned by a stunning array of natural resources. The island is also home to many indigenous …

‘Legacy: Participatory Music Practices with Elderly People as a Resource for the Well-being of Healthcare Professionals’ was a qualitative research project into the learning and well-being of hospital nurses and nursing home caregivers working with vulnerable elderly people and participating in live …

QUOTE “This thesis is going to discuss the historical, cultural and economic conditions that currently Chinese independent designers have to take into account, both when venturing in the Chinese as well as in the international markets – more specifically, those in the West.” ISSUE Due to several disruptions …

Globalization has left its mark on the equestrian industry. Equestrian sport events are attended by different nations, so many organizers face the challenge of adapting their marketing communication to international visitors. The aim of this study is to help them adapt communication to the differentcultures.The …

Rationale/Purpose: High-performance sport systems offer athletes access to a range of experts including excellent coaches. This study examines the macro-, meso- and micro-level factors associated with coaching elite women athletes within a high-performance sport system. Design/methodology/approach: …

This contributed volume is based on the "European Core Competences Framework for health and social care professionals working with older people" (ECCF), developed and verified in a unique international cooperation between 26 universities and universities of applied sciences in 25 European countries, …

We, humans have our roots in pre-Anthropocene eras where we gathered skills for survival and establishing our culture. The cumulated tacit knowledge, the skills, ideas and experiences that can only be shared by personal contact and mutual trust, is evolved and cumulated during this pre-Anthropocene era. …