Er is te weinig aandacht voor mannenmishandeling, terwijl veertig procent van de jaarlijks 200.000 slachtoffers van huiselijk geweld in Nederland man is. Om mannenmishandeling te stoppen zijn verschillende vormen van hulp beschikbaar. Mannenopvang is daar één van. Kadera is sinds januari 2017 aanbieder …

Vesteda Investment Management B.V. is een vastgoedorganisatie die duurzaamheid hoog op de agenda heeft staan. Dit komt mede door de eisen, omtrent duurzaamheid, die worden gesteld vanuit de participanten (investeerders). Indien dit niet wordt gedaan door Vesteda, kunnen zij er voor kiezen om de investeringen …

A large number of poor women in different communities faced social, economic and political inequalities as they are restricted from involvement in productive activities. In order to address this issue, the government facilitated microfinance saving and credit opportunities as are unable to receive financial …

Instagram influencer marketing is the new word of mouth marketing tactic in which influencers are able to directly impact people. These so called opinion leaders are of great value for brands who wish to distribute their products or services to a certain type of audience. Micro-influencers are a specific …

The disruptive rise of the sharing economy has revolutionized the field of consumption of things and influenced many associated areas. Participation in these social innovations is an important phenomenon and people are exploring and expanding the further possibilities of the sharing economy with emerging technologies …

This dissertation addresses the central question, ‘How does the impact of influencers and brand ambassadors in the fashion industry affect the buying intentions of teenagers (ages 13-16) and Millennials?’ Many brands that use influencer marketing have been more concerned with the scope of an influencer’s …

Social media have become a large part of nowadays companies’ marketing strategy, but how does this impact the customers’ perception of a brand? The aim of this dissertation is to research the influences of social media advertisements on consumer based brand equity in the travel industry. To this end, …

Children worldwide are confronted with interpersonal violence (IV) on a daily basis. They encounter violence in children’s books, cartoons, on television and in the media or, more personally, in social media, at home, at school, in church or on the streets, with the acts being perpetrated by parents, …

This research assesses how neuromarketing might offer a suitable marketing method for Loyalty Makers. It does so by examining what neuromarketing consists of and how it can be used. Especially, it is investigated what techniques and tactics exist in the field of neuromarketing and to what extent they …

Doel: De Raad voor de Kinderbescherming (RvdK) plaatst minderjarige meisjes vanuit een crisissituatie in Jeugdzorg Plus (gesloten jeugdzorg). De RvdK wil weten hoe deze, inmiddels jongvolwassen , meisjes terugkijken op het gehele traject van plaatsing (verwijzing, opname en nazorg) en wat in hun ogen …