This report uses experience gained during the EU Interreg IVB project ITRACT and shares transnational learning on how to deploy IT-based solutions as part of Smart Specialisation Strategies, for example, while creating answers to societal challenges. ITRACT concentrates on rural areas, where the availability …

This paper relies on knowledge gained from ITRACT (Improving Transport and Accessibility through new Communication Technologies), an Interreg IVB project in the North Sea Region. We will show how digital innovation to promote mobility and accessibility in rural areas is limited by poor data infrastructure …

Organisations are increasingly becoming interdependent in order to create and deliver superior value to their customers. The resulting business mod- els of such organisations are becoming increasingly complex and difficult to de- sign, because they have to deal with multiple stakeholders and their competing …

The aim of this dissertation was to research how awareness concerning the threats of phishing among Dutch SMEs can be raised in order to improve their online security in the future. The following research question was formulated: ‘‘In what way can awareness concerning the threats of phishing amongst …

Kavinuko prekyba JSC is a Lithuanian private limited liability company. Gurman’s is the main coffee and tea brand of Kavinuko prekyba. The main business activity of the company is wholesale and retail of naturally flavoured high quality coffee. Company is willing to find more partners abroad and expand …

The successful policy intervention of the Anti-Counterfeiting Trade Agreement was the result of a combination of public and institutional advocacy. ACTA aimed to harmonise the combating of copyright infringements in the digital environment, which are believed to have been left out by the former agreements. …

The objective of the ITRACT2 project is to create attractive transport options for regions with low population densities including rural areas. A basic assumption of the ITRACT project is that information and communication technology can be used to build IT services that allow for more adaptive transport …

As an e-tailer in the Dutch market mydays has been looking to optimize its online marketing strategy. This strategy should lead potential customers into the buying process. Although the Dutch are avid users of the Internet and its platforms there is not a widely accepted general online marketing strategy …

In recent years, numerous environmental psychology studies have demonstrated that contact with nature as opposed to urban settings can improve an individual’s mood, can lead to increased levels of vitality, and can offer an opportunity to recover from stress. According to Attention Restoration Theory …