This marketing plan is written for Big in Japan. Big in Japan is a clothing store based in the eastside of Amsterdam. Big in Japan brings a carefully selected range of fashion and lifestyle brands to an accessible level, not only focusing online but also with a unique store concept, outside the city …

An extended SERVQUAL instrument is developed, validated and used to measure perceived service quality delivered to students by business schools in an emerging market economy. A longitudinal survey is conducted with selected students in their final year of study from two business schools in an emerging …

All over the world entrepreneurs drive changes. They develop new products and services, inspire others and take decisions that result in growth of their businesses. But the world around entrepreneurs is changing and so are entrepreneurs. Life-long selfemployment or permanent wage employment are of …

Corporate social responsibility, particularly in the field of the apparel industry, is subject to lots of discussion. Several tragedies have led to a growing concern with regard to the impact of the fashion industry on the environment. The apparel industry needs to find a balance between taking responsibility …

Purpose: Using the global financial crisis as a critical event and based on institutional theory and stakeholder theory, this paper aims to explore the relationship between corporate governance and corporate social responsibility (CSR). The question is how stakeholders can influence corporate responses …

More than 80 % of all information in an organization is unstructured, created by knowledge workers engaged in peer-to-peer networks of expertise to share knowledge across organizational boundaries. Enterprise Information Systems (EIS) do not integrate unstructured information. At best, they integrate …

Business rules change at an increasing pace which is caused by rapidly changing customer requirements, legislation and policy. Simultaneously, a shift arises that demands an enhanced transparency with regard to the business operations of organizations. This shift forces organizations to demonstrate which …

Purpose - The purpose of this paper is to analyze whether the fitness industry in Belgium is financially viable in its position as a growing commercial player within the framework of the European sport model where non-profit and public sport providers still have a strong impact. Design/methodology/approach …

Formula scoring (FS) is the use of a don't know option (DKO) with subtraction of points for wrong answers. Its effect on construct validity and reliability of progress test scores, is subject of discussion. Choosing a DKO may not only be affected by knowledge level, but also by risk taking tendency, …

Why cities need economic intelligence The economies of Europe’s cities are changingfast, and it is not easy to predict which segmentsof the local economy will grow and which oneswill decline. Yet, cities must make decisions as towhere to invest, and face a number of questionsthat are difficultto answer:Where …