To graduate this year as a marketing professional each student has to complete a thesis about a relevant subject. Van der Valk Hotel Leiden, the mandator, requires a customer satisfaction survey to discover how satisfied their business guests are. Van der Valk Hotel Leiden is a beautiful and luxurious …

Over a period of 5 years (2006-2010) there was an increase of more than 600% in performed hip arthroscopies. During hip arthroscopy a perineal post is placed between the legs, to counter the generated pulling force and to make sure the patient stays in position. Due to this dislocation procedure several …

Obtaining a European advanced degree awards a measure of skill for bachelor graduates due to the Bologna Process standardization system, allowing open access to the European workforce. Yet since even with a degree the process of entering the marketplace requires a certain extent of employability to secure …

Toepasbaarheid van STEEP-dashboard onderzoeken voor de verkeerstoren (water control room). STEEP: social, technical, ecological, economical en policy key indicatoren

The aim for this thesis is to set up and develop electroplating technique for depositing gold layers. This gold layer will be used as an thermalisation layer in a cryogenically cooled X-ray detector. Key material parameter for the gold layer is a low thermal resistivity at cryogenic temperatures. Since …

While the socio-cultural concept of gender inequality in the workplace has been an issue since time immemorial, it has received more and more attention in recent years. Gender inequality is considered to be an essentially contested concept in which biological and cultural differences form the underlying …

The thesis project has been carried out for THUAS’ research group Change Management. The problem stated in an initial briefing was a lack of study success. As the client expected student information to play a key role in solving it, the following research objective has been defined: Develop a communication …

This report examines the possibilities of using a solar chimney in a highland tropical climate to promote thermal comfort, air‐quality and energy consumption. The study is carried out using modeling and simulation techniques and is conducted at the Federal University of Viçosa in Brazil. A model is …

This thesis is about establishing an effective marketing strategy for MasterPeace, which will help generate publicity through the annual event on 5 May. MasterPeace is a non-governmental and non-profit organization with a European office based in Utrecht. It is a peace initiative that seeks to encourage …

In this dissertation, the promotional strategy of Starbucks is analysed. Starting point for this research was the following central question: "How has Starbucks been using Promotion to sell its product and what will it be like in the future"? The research was executed using desk research and field research. …