Study-Globe is a young International travel agency situated in the city of Breda, the Netherlands. The company works closely with school institutions abroad and is therefore able to offer different study and language programmes in more than 39 countries and 100 cities worldwide. The theme of internationalization …

Consumers currently place increasing importance on the values that companies represent. Modern values such as transparency, benevolence to society, sustainability and fairness are becoming more relevant, as noted by many major consulting firms among which are Nielsen (2013), the World Federation of Advertisers …

The sports club is seen as a new relevant setting to promote health-enhancing physical activity (HEPA) among inactive population groups. Little is known about the effectiveness of strategies and activities implemented in the sports club setting on increasing HEPA levels. This study investigated the effects …

Objective: Identify the environmental factors that influence stroke-survivors' reengagement in personally valued activities and determine what specific environmental factors are related to specific valued activity types. Data sources: PubMed, CINAHL and PsycINFO were searched until June 2016 using multiple …

This study is meant to elucidate the extent to which doping affairs among professional athletes’ impact consumers’ purchase intentions. The following research question has been formulated: “How do doping affairs within professional sports impact consumers’ purchase intentions of the sponsoring brands?” …

In recent years there has been a trend in the sales of supermarket products. The consumer buys an increasing proportion of products which are in promotion. This has increased the promotion pressure in supermarkets to an average of 20 percent (IRi, 2016). In the category cheese the promotion pressure …

Company A offers different product types: comfort en luxury. Company A has concluded that the sales of the category luxury is lower than the category comfort. There are different ways concerning online marketing to raise this sale. This research focusses on social media. The primary purpose of this study …

Musculoskeletal disorders (MSDs) are universally prevalent among all age and gender groups and across all socio-demographic strata of society. Besides causing pain and decreased functional capacity, MSDs have a substantial influence on work capacity and quality of life. Altogether, they inflict an enormous …

In the game of online visibility; cuddly animals, selfies, houseplants, bro-culture, health mantras, and Fiji water bottles are now strangely powerful tools. It is no coincidence that these images and sub-cultures are also commonly utilized in the rapidly growing category called ‘post-internet art’. …

The following report is a feasibility research and serves as an initial guideline to Bulgarian dairy companies in relation to the possibility to import Bulgarian dairy products into the Peoples’ Republic of China. The document describes possible opportunities for Bulgarian dairy processors related to …