The digitalisation of our society is moving fast. Consumers seem to adjust their needs to this growing digitalisation, but multiple companies have trouble keeping up with the pace. One of these companies is Indola, an international brand that sells hair products such as hair colouring and shampoos for …

In eight steps to success: this approach is examined and provided in this report for the business Spielwork, a company that is working towards a vacancy revolution. Spielwork believes that vacancies must be described in a more visual and detailed way, instead of the traditional way with abstract information. …

In product design engineering education, classes in engineering mechanics are often difficult, unrewarding and unsatisfying for both students and lecturers. Within the Product Design Engineering program at Rotterdam University of Applied Science, a new approach has been developed and tested, leading …

The Palace hotel Zandvoort is a 4-star hotel situated at the boulevard of Zandvoort which is one of the most popular beaches in the Netherlands. The main problem for the Palace hotel are the bad online reviews. The purpose is to investigate what people are expecting from the Palace hotel. The main …

The aim of this study was to develop and describe a wheelchair mobility performance test in wheelchair basketball and to assess its construct validity and reliability. To mimic mobility performance of wheelchair basketball matches in a standardised manner, a test was designed based on observation of …

‘De Verse Maaltijd’ is a leading company of different food concepts. The company is specialized in the preparation of fresh and healthy meals for different target groups. The new concept of De Verse Maaltijd, DinnerFresh, is a slightly different and very challenging. This concept offers fresh and healthy …

Inleiding: Grote porties (calorierijk) voedsel worden in verband gebracht met een te hoge energie-inname en een verhoogd risico op de ontwikkeling van (ernstig) overgewicht. Porties van voedingsmiddelen zijn de afgelopen jaren steeds groter geworden. Deze trend is tevens zichtbaar in Amerikaanse en Deense …

SQIQ is een netwerkorganisatie die kandidaten bemiddelt voor vacatures en interimopdrachten in de E-business. Als organisatie wil SQIQ groeien en daarvoor zijn meer mensen nodig. Vanaf 2020 is het doel een ritme te creëren waarin minimaal vijftig externen werkzaam zijn via SQIQ. Om dit te realiseren …

Restaurant Kaart is een organisatie die gericht is op het aanbieden van 50% korting op het eten tijdens lunch of diner bij aangesloten restaurants en biedt dit concept aan met een lidmaatschap op basis van één jaar á 65 euro. De kaart is alleen via de website verkrijgbaar en zowel middels een fysieke …

Although several studies have looked at the effects of online product presentations on consumer decision making, no study thus far has considered a potential key factor in online product evaluations: tangibility. The present study aims at filling this gap by developing and testing a model that relates …