This research explored whether machine learning models could predict shifts in participants’ preferences and attitudes towards energy solutions based on behavioural and self-reported engagement data collected during visual educational interventions. Through four sub-questions, the study evaluated how …

This thesis explores the evolving relationship between social media and fashion identity in the aftermath of the Covid-19 pandemic. Since public life was drastically restricted during the lockdowns, social media platforms emerged as critical spaces for self-expression, inspiration, and identity experimentation …

Urban Farming is a design project with a dual objective. It aims to provide a sustainable model for community engagement and food security in Rotterdam. Near Nieuw Mathenesse in the former harbor area now known as the M4H development zone, a sizeable waterfront site is chosen for a transformation of …

The research explores urban farming in Amsterdam and Vancouver, focusing on sustainability, food security, and resilience. It highlights factors like urban density, space availability, and regulations. Amsterdam uses innovative spaces like rooftops, while Vancouver benefits from its layout and climate. …

The scope of this research justification outlines plastic reduction and circularity efforts by the Schwarz Gruppe and focuses on aligning these practices to stakeholders. In fact, the research explores strategic possibilities to enhance communication among political stakeholders, media representatives, …

Limacon is a marketing agency that provides services in marketing, sales, event management and business digitalization. The company consists of 21 employees, 5 of which are the managers of the five main departments of the company – marketing, sales, events, web and administration. The target customers …

The gig economy is a relatively new, but rapidly evolving, form of employment across the globe and especially amongst younger people in the United Kingdom. Characterised by flexible, individualised and platform-based work, it is fast becoming an attractive means of employment. It is valued for the freedom …

Dutch households still appear to have no confidence in the financial sector. In the period of 2006 until 2009, public confidence in Dutch financial institutions fell sharply. In 2010, this somewhat rebounded, but since then remains substantially lower than before the start of the financial crisis. This …

De komst van social media beïnvloedt het vakgebied Public Relations (PR) in toenemende mate. Coebergh Communicatie & PR (CC&PR) wil weten of er vanuit de doelgroep lifestylebloggers behoefte is aan een digitalisering of vernieuwing van de manier waarop CC&PR hen van informatie voorziet. Opdrachtnemer …

Leading up to the European parliamentary elections in June 2009, the question to which extent political parties are able to engage citizens through strategic marketing efforts regains significance in the public discourse. The paper analyzes both the origins and trends of political marketing to distill …