Silicon sampling: AI-powered personas offer new insights for market research but have limitations
Marieke van Vliet (Onderzoeker); Roberta Vaznyte (Student)
Making Rivers, Producing Futures
de Jong, Lotte; Veldwisch, Gert Jan; Melsen, Lieke; Boelens, Rutgerd
Let’s Be Makers Instead of Followers
Peter Mesker (Onderzoeker); Hanke Drop (Onderzoeker)
Participative evaluation of Sustainable Urban Drainage systems with ClimateCafé Malmö
Boogaard, Floris; Venvik, Guri
Cultural intertextuality in marketing
Manegold, Nina (Student); Mossinkoff, Marco; Maltzahn, Constantin von
Navigating hang tag communication from a consumer perspective
Slak, Neža (Student); Breuer, Rebecca; Feitsma, Maaike
Resculpted
Haas, Jazzy de (Student); N.N.,
Together alone : a campaign proposal for Weekday
Kooten, Maxime van (Student); N.N.,
Testing the associative connection between hip-hop music and luxury fashion brands
Hirsch, Livia (Student); Mossinkoff, Marco; Maltzahn, Constantin von
Towards a quantifiable comprehension of social sustainability in the fast fashion industry
Punt, Zoë (Student); Holden, Leslie; Moonilal, Merunisha




























