Purpose: The purpose of this project was to improve exercise-friendliness of a low SES neighbourhood in the Netherlands. This neighbourhood was chosen because it scored below average on important health parameters like self-efficacy, resilience, and quality of life. Methods: We followed the Our Voice …

In an era of information overload, relevance is key. Even more so in the physical store, where consumers are in a ‘shopping state of mind’ (Shankar et al., 2010), and where still a significant proportion of all purchase decisions is being made. Relevance can be achieved by filtering information and targeting …

This study contributes to finding out how Digital Signage together with sensory perceptions should be placed within the design of physical clothing stores to optimize the guests ' experience. In terms of sensory perception, the focus was on the environmental factors of music and lighting, and the design …

This is a thesis written for the owners of Zomerliefde. Zomerliefde is a wine especially for festivals. The wine is available in a plastic bottle, so at festivals the wine can be sold by bottle. This report and research has been executed, because Zomerliefde is a new company that wants to know how they …

This report provides a conducted research on different attributes of the Leisure guest segment of the Hampshire Hotel Fitland in Leiden. The expectations and performances are measured in terms of 29 different attributes by a questionnaire, based on the customer satisfaction model of Akbaba . Furthermore, …

Voor mijn opleiding moest er een opdracht uitgevoerd worden waar media, design en communicatie in terugkwamen. Met deze gegevens ben ik zoek gegaan naar een passend onderwerp. Er hangen verspreid meer dan dertig beeldschermen in het gebouw van het GLR, ik had het gevoel dat niemand er naar keek. Dit …