This research justification discusses how YourSurprise, a personalised gift company, can improve its paid social media performance by implementing more efficient messaging and content formats. The business has historically concentrated on campaigns that increase conversions, but it is currently moving …

This thesis focuses on enhancing Reveal, a philosophical party game app by HUMAN, designed to foster engaging philosophical discussions among young adults aged 20-30. The study aimed to improve Revealandapos;s Party Mode to boost user enjoyment and engagement. A combination of A/B testing, iterative …

Impact International b.v. maakt displays voor veel verschillende merken. Zo produceren zij onder andere displays voor cosmetica. In de cosmeticawereld wordt er nog weinig duurzaam ontworpen. Impact heeft duurzaamheid in een hoog vaandel staan en daarom willen zij een make-up display ontwerpen dat duurzamer …

The purpose of this thesis is to find a solution to the absence of a story and the lack of cohesion in the Spider Tanks game. A narrative has been created to build the world of the game in order to ensure consistent design decisions, which in turn leads to visual consistency. The product uses embedded …

This thesis aims to answer the question ‘How to create a well-optimized, photorealistic Virtual Reality learning environment in Unity to instruct users about radar maintenance, in which they feel relaxed and comfortable?’ for the client Thales. This international military contractor company is the largest …

This thesis covers the development process of a realistic representation of a news item in VR. Additionally, the thesis aims to test whether this technology can generate empathic feedback in young adults from 20 to 30 years old. Another purpose is to make recommendations for future developers who are …

The design research described in this report was conducted as part of the Catwalk: Forces of Nature exhibition that is part of Textiel Festival Twente, an outdoor art exhibition centered around textiles. This specific project was based on the concept of connecting in a disconnected world and providing …

by using the design thinking method research is done to find out how audio impacts the user experience and what ways there are for the implementation of audio. A prototype, featuring an Augmented Reality will be built and used as a way of testing. The results indicate that for the implementation of audio …

VSTEP is a software development company that specializes in creating simulators for realistic virtual safety training. During my graduation period, I was assigned to work as a graphics programmer intern on environmental and nighttime effects in the company’s ship simulator NAUTIS. In the current version …

In dit onderzoek worden verschillende onderzoeken benoemd waaruit blijkt dat de mens én de wereld visueler worden. Wat betekent dit voor de werkende journalist en de manier waarop informatie geleverd wordt? Het onderzoek laat de journalist kennis maken met de verschillende keuzes die een visueel journalist …