The study compares the market potential of innovative goat-milk products in Canada and the Netherlands. Using both desk and field research, it maps out the factors that motivate—or deter—consumers from purchasing goat dairy. Elements such as taste perception, health beliefs, sustainability, and price …

This study analyzes how consumers in Germany and the Benelux perceive ready-made meals. Using a combination of surveys and in-depth interviews, five value dimensions are evaluated: taste, health, convenience, sustainability, and price/value. The results show that taste and convenience are the main drivers …

With regard to the advantages of a well-executed marketing plan in terms of corporate image and brand recognition, this research study seeks to provide Novades BV useful insights and recommendations. This study examines the effective marketing tactics used by top feed and food corporations through a …

This research report discusses the benefits of locally sourced food, and the efforts of Amsterdam and Hotelschool The Hague (HTH) to increase the amount of locally sourced food. Secondary research was conducted to analyse consumers perception of locally sourced food at HTH and found an "intention-action …

Climate change is becoming an increasingly important topic and issue worldwide. To change what is currently happening, adjustments within society need to be made. Plant-based diet have a smaller ecological footprint compared to other diets, such as a meat-based diet. In addition, research shows that …

Wat kan een coöperatie bijdragen aan het verdienmodel van een Voedselbos? In dit verslag blijkt dat samenwerken op het gebied van certificering, (oogst)machines, marketing, afzet en verwerking gebieden zijn waar een coöperatie waarde kan toevoegen aan een individueel voedselbos.

Shea tree fruits is first processed as shea kernels for sale or further processed into butter. The butter has been used over time in food, cosmetic and industrial purposes. Processing shea as an individual usually comes with a risk of poor sales at the market due to inefficiencies. To avert this and …

The world is wasting food. This is a problem for the environment, for the economy but also for society. While over the past years, there can be a growing interest recognized there is still no significant change in the attitude and behaviour around food waste. From a business perspective, there may be …

Veganism and vegetarianism is a globally growing practice that is becoming of high social relevance. However, Egypt is an overlooked country when it comes to the widely discussed topic of veganism/vegetarianism. There is a lack of statistical analysis as well as plant based food market presence. The …

The study assessed the perceptions of smallholder farmers in the Chereponi District of the North-East Region of Ghana on the Planting for Food and Job Programme in the District. PFJ forms part of the Modernizing Agriculture in Ghana (MAG) agenda, which supports governments efforts to decelerate the declining …