This project is grounded in three complementary theoretical perspectives: digital twin technology, material trade-off theory in electric motor design, and interactive learning theory. Digital twin theory provides the conceptual basis for linking system modelling with dynamic representation, supporting …

This research explored whether machine learning models could predict shifts in participants’ preferences and attitudes towards energy solutions based on behavioural and self-reported engagement data collected during visual educational interventions. Through four sub-questions, the study evaluated how …

This paper discusses the design of an additional interactive installation for the visitors of De Museumfabriek. De Museumfabriek has one of the first gasoline pumps in Enschede in their collection. However, the exhibition consist of just the gasoline pump, and no other information is given about the …

This thesis explores the development of an interactive digital brand platform for TRIMM, a B2B digital marketing agency. The main problem of the assignment was the lack of a centralized, unified and user-friendly system for accessing brand guidelines and assets. This led to inconsistency in branding …

To conclude, this research aimed to provide the knowledge management platform and HZ Studio insights on what can be worked on to make sure the platform implementation is successful. Throughout the process, I investigated the problem, the community aspect of it, the change aspect, the leadership aspect, …

This thesis explores how the problem of players wanting to test out and practice the mechanics they were taught in the tutorial can be solved. The objective of this research was to discover how AI can be used to increase user engagement in this Naval Warfare game, resulting in more interest in Thales …

This research explores how integrating gamification with AI-powered menu systems can influence consumer behavior toward more sustainable food choices in urban restaurants. Through a mixed-method experiment using two website prototypes, findings reveal that personalized AI suggestions and sustainability …

Urban Farming is a design project with a dual objective. It aims to provide a sustainable model for community engagement and food security in Rotterdam. Near Nieuw Mathenesse in the former harbor area now known as the M4H development zone, a sizeable waterfront site is chosen for a transformation of …

This thesis explores technology that able to optimize a brand guidelines handbook digitally by integrating interactive elements. By doing extensive research with Brand Studio team and agency partners, key issues were identified, proving that this project emphasizes the need for an effective, efficient, …

This thesis explores technology that able to optimize a brand guidelines handbook digitally by integrating interactive elements. By doing extensive research with Brand Studio team and agency partners, key issues were identified, proving that this project emphasizes the need for an effective, efficient, …