The main goal of this graduation assignment is to provide the client organization Vivonline with strategic advice in order to outline a better and accurate profile of their existing audience, and how to strengthen their brand resonance with the current online followers of their website. This is achieved …

Technologies that were initially developed to be applied within the domain of video games are currently being used in experiments to explore their meaning and possibilities for cinema and cinema audiences. In this position paper we examine how narrativity, interactivity and engagement are mutually reshaped …

The aim of this study was to assess the association between prescription changes frequency (PCF) and hospital admissions and to compare the PCF to the Chronic Disease Score (CDS). The CDS measures comorbidity on the basis of the 1-year pharmacy dispensing data. In contrast, the PCF is based on prescriptionchanges …

This chapter is about the development of tourism in the Dutch Wadden Sea Region in combination with nature conservation. The main question is whether they have a common future. There are some future points stated: - Nature and landscape of the Wadden Sea are the main pull factors for the tourism development. …

Amsterdam Velo is a bicycle tour company which is active in and around Amsterdam. It was founded in 2011 by the owner Paul Spits. The business has been prospering quite rapidly ever since. However, the tourism industry is dynamic and changing fast, in order to anticipate to the changes it has to compile …

Libya and Bulgaria have been actively involved in mutually beneficial political and trade relations in the past. These were based on the numerous agreements established notably between the two leaders - Muammar Gaddafi and Todor Zhivkov and their totalitarian regimes. The two dictators took the bilateral …

Previous investigations of consumer subcultures in the CCT tradition focused primarily on consumer behaviours, feelings, experiences and meanings of consumption. This paper advocates that in order to deeply understand and interpret a particular subculture, researchers in consumer culture should consider …

In BOP ventures the notion of “selling to the poor” has steadily been replaced by business approaches that suggest sustainable value creation. This has certain implications, in particular the development of strategies that serve triple bottom-line goals. These include economic, social and environmental …

The goal of this graduate project is to design a cooling system for the race car of University Racing Eindhoven for 2008-2009. The radiator will be produced by a sponsor of University Racing Eindhoven which is ERF (Eindhoven manufacturer of radiators). In consultation with ERF an aluminium type of radiator …

In the preparation of the celebration of the 10th anniversary of the MA CESS all alumni were invited to participate in an alumni survey. The purpose of the survey was to thoroughly investigate the professional activities of MA CESS alumni and the way they build an alumni community. Another reason for …